We is committed to respecting the privacy of our website visitors, customers, partners, and employees by protecting your privacy and complying with applicable data protection and privacy laws such. We believe it is important that you understand the kinds of data we collect about you, how we protect that data, and how it is used. By using the Site, signing up for email, or otherwise providing information to us, you are accepting the practices described in this Privacy and Data Protection Policy (“Privacy Policy”).


Our Privacy Policy is intended to help you clearly and easily understand: the purpose of this privacy policy; what information is being collected; how your information is collected; how your information will be used, processed, and shared; your Personal Data rights and how you can control your information; and information on Cookies.


We recognize the need for appropriate safeguards and management of personal data (“Personal Data” refers to the information relating to an identified or identifiable individual – i.e. a natural person) you provide to us. This Privacy Policy sets forth the privacy principles follows with respect to your Personal Data.


This privacy statement covers all Personal Data received by at the website (the “Site”). It also applies to Personal Data we collect when you otherwise interact with us, such as when you make a payment, place an order, sign up for emails, or contact customer service. This Policy also applies to Personal Data that we may receive from our partners and third-party sources. We shall protect your personal data and ensure it is not accessible by unauthorized third parties through proper technical and organizational measures. Also, since we cannot guarantee complete data security on communication via email, we advise you to use encryption while sending confidential information, or use postal mail to send confidential information.


This Privacy Policy applies to Personal Data that is collected, used, retained


For the use of the website, the delivery of goods or the provision of services, we collect various types of data, some of which are provided by you as a user and some of which are necessary for the use of the website or arise from the use of the website. Personal data are individual details about personal or professional circumstances of a specific or identifiable natural person, such as your name, your address, your telephone number, your date of birth, your payment data and your IP address. Your personal data will only be passed on or otherwise transferred to third parties if the transfer is necessary for the purpose of contract processing (for example for payment processing or sending goods via parcel service) or if you have given your express consent. The information is not used for any other purpose and no automatic decision processing will take place.


If we use contracted service providers for individual functions of our offers via this website or would like to use your data for advertising purposes, we will inform you in detail about the respective processes below. We also specify the defined criteria for the storage period.


The following data protection principles apply to the use of our website and other services offered through it (e.g. contact form, registration, shop):


1.We protect your personal data by taking all reasonable and necessary technical and organizational possibilities so that they are not accessible to unauthorized third parties. Our website and other services offered through it therefore use appropriate encryption mechanisms for the provision of content and during the input and transmission of data. When communicating by e-mail, we also recommend the use of encryption for confidential information.


2.Your personal data will only be passed on to third parties.


3.If you send us e-mail messages or other messages, in particular comments, or enter them directly on the Website, we will retain such messages in order to process the request, respond to questions and improve the Website, products and services. We delete the data arising in this context after the storage is no longer necessary or limit the processing if statutory retention obligations exist.


4.If you provide feedback (for example on the Website), we may use and disclose this feedback for any purpose, as long as we do not provide it with your personal data, i.e. anonymously or pseudonymously. The collection of data contained in such feedback and the handling of all personal data contained therein is in accordance with the data protection principles set out herein.


5.You have the right to ask about your personal data free of charge at any time. Furthermore, you have the right at any time to revoke your consent to the use of your personal data with effect for the future and to request correction or deletion of the data stored by us. In particular, you have the following rights towards us with regard to the personal data related to you:

Right to access information.

Right to correction or erasure.

Right to limitation of processing.

Right of withdrawal of the consent to processing.

Right to data transferability.


You also have the right to complain to a data protection supervisory authority about our processing of your personal data. You have the following individual rights:


(1).Right to information pursuant to International Data Protection Law on the processing of your personal data by us for processing purposes, categories of processed data, recipients or categories of recipients, duration of storage or criteria for determining the duration, right to correction, deletion, restriction of processing or objection to processing, right of appeal to the supervisory authority, information on the origin of the data where applicable and the existence of automated decision-making and, where applicable, information on guarantees pursuant to International Data Protection Law in the event of transfer to a third country or international organisations;


(2).Right to immediate correction of incorrect or incomplete personal data in accordance with International Data Protection Law.


(3).Right to erasure of the personal data stored pursuant to International Data Protection Law if the data are no longer necessary for the purposes for which they were collected or otherwise processed, if a consent granted has been revoked and there is no other legal basis, missing if an opposition to the processing has been lodged and the data may no longer be processed in accordance with International Data Protection Law, if the data were processed unlawfully, if deletion is necessary to fulfil a legal obligation or if the data were collected in relation to information society services offered in accordance with International Data Protection Law. This does not apply if the processing is necessary to exercise the right to freedom of expression and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;


(4).The right to restrict processing in accordance with International Data Protection Law,if you dispute the accuracy of the data (for the period necessary to verify their accuracy), if the processing is unlawful but you refuse to delete the data and instead request the restriction of use, if we no longer need the data for the purposes of processing but you need the data to assert, exercise or defend legal claims, or if you object to the processing in accordance with International Data Protection Law , as long as it is not yet clear whether our justified reasons outweigh your justified reasons;


(5).Right to object to the processing of your personal data pursuant to International Data Protection Law (if the data are processed for the purpose of direct marketing), for reasons arising from your particular situation, unless we have compelling grounds for processing that outweigh your interests or the processing serves to assert, exercise or defend legal claims).


(6).Right to data transferability in accordance withInternational Data Protection Law, i.e. to receive the personal data concerning you that you have provided to us in a structured, current and machine-readable format or to transfer it to another person responsible.


(7).Right to revoke consent granted at any time in accordance with International Data Protection Law. The consequence of the revocation is that from the time of the revocation we may no longer carry out the data processing for the future.


(8).Right of appeal to a supervisory authority pursuant to International Data Protection Law. The right of appeal is without prejudice to other administrative or judicial remedies.


(9).Please contact the data protection officer via the contact data stated in Section 2 above to request information and for withdrawal as well as for notification of a request for deletion; the data protection officer will then provide the information immediately or confirm the execution of your request for deletion. A deletion requested by you will then be carried out subject to statutory retention obligations. If a deletion cannot take place completely due to legal storage obligations, we limit the processing of the data concerned and inform you accordingly.


6.Data that is provided actively by you as user of the website or services:

(1).As far as the website or an action via our website requires a registration, the basic data for the registration, determined by the respective registration form are transmitted, processed and stored and only collected, stored and used for the use of the website and its services. In the context of such registration we are also entitled to inform you about changes, additions or new versions of the website, changes of our terms and conditions as well as these privacy statement and additional information provided via the website as well as e.g. about new products.   

(2).If you register for the subscription of a newsletter, this registration can take place under indication of the e-mail address without further data. Additional information will not be requested. For residents of the EU, we use the so-called double opt-in procedure for sending the newsletter. As part of this process, we first send the user an e-mail to the specified e-mail address. However, the user will not receive a newsletter by e-mail until the user clicks on the link received in the e-mail and has expressly confirmed to us that we should activate the newsletter service. After your confirmation we will save your e-mail address only for the purpose of sending you the newsletter. The legal basis is International Data Protection Law. We would like to point out that we evaluate your user behaviour when sending the newsletter. For this analysis, the e-mails sent contain so-called web beacons or tracking pixels, which represent single-pixel image files stored on our website. For evaluation purposes, we link the above data and web beacons to your e-mail address and an individual ID. You can object to this tracking at any time by clicking on the separate link provided in each e-mail or by informing us by another contact method. The information is stored for as long as you have subscribed to the newsletter. After a cancellation we store the data purely statistically and anonymously. If at any time you no longer wish to receive newsletters from us, you can object to the newsletter subscription at any time without incurring any costs other than the transmission costs according to the basic rates. A message in text form to the contact data specified in the imprint is sufficient for this. Of course you will also find an unsubscribe link in every newsletter.

(3).The data created by users within the scope of using the website via a login or a newsletter registration are stored on servers operated in our name. However, the server operators are subject to the same data protection standards as we are and are operated in the European Union and the US.

(4).When you register for our dealer platform, we will provide you with the access data and save the information necessary to provide you with the information stored on this platform. You can also register as a reseller directly via the link on our website. In this case, the data that are required for the provision of information and services on this re-seller platform are determined by the registration form. We only store this data for the purpose of providing you as a reseller with information and services. The legal basis is International Data Protection Law.


8.The data you proactively provided by contacting us:

(1).On our website you have the option of sending us requests using “Contact” forms or other variations of communication channels. Here you can ask questions about our company, our products or our services. In order to enable you to make targeted contact with us, we have provided various ways of making contact.

(2).In order to be able to process your request, we ask you to provide personal data in our input mask. This includes your name, e-mail address and other information such as the subject of your inquiry and your message text. In addition to the mandatory fields, you can also enter additional information. Optionally, address and/or telephone number can be specified. This information enables us to respond comprehensively to your request. The communication of the data you provide in this context is expressly on a voluntary basis.

(3).The personal data transmitted to us from your above-mentioned details as well as the time of contacting us will only be used for the purpose for which you made them available to us when contacting us – in particular the processing of your inquiry. The information you provide will only be used to process your request. The data will not be used for other purposes or passed on to third parties without your express consent. Excluded from this – insofar as it is necessary to fulfil your request – are partner companies. These could be, for example: Our suppliers, payment and logistics partners and our trading partners. If there are no legal storage obligations, your personal data will be deleted after the request has been processed.

(4).The legal basis for data processing is International Data Protection Law. Our legitimate interest is that we need your data in order to process or respond to your communication.

(5).To prevent unauthorized access by third parties to your personal data, our website is encrypted using HTTPS technology.


9.Data collected directly in the context of your use of the website:


While purely informational use of the website, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data, which are technically necessary for us to display our website to you and to guarantee its stability and security (legal basis is International Data Protection Law):

IP address (stored shortened in accordance with data protection regulations)

date and time of the request

Time zone difference to Greenwich Mean Time (GMT)

Content of the request (specific page)

Access status/HTTP status code

the amount of data transferred in each case

Website from which the request originates

Browser name and version, language setting


Our website uses cookies when you visit it and when using the services offered via the website. Cookies are text files that are stored in the internet browser or by the internet browser on the user's computer system. If a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic character string that enables the browser to be clearly identified when the website is called up again.


We set cookies, among other things. to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change. The following data is stored and transmitted in the cookies:


Language settings, log-in information, cookie settings, search terms and other information required to provide the website.


The user data collected in this way is pseudonymized by technical precautions. The data is not stored together with other personal data of the user.


We also use cookies on our website, which enable an analysis of the surfing behavior of users. The following data is stored and transmitted in the analysis cookies:


User behavior on our website and other information used for marketing purposes.


The legal basis for the use of technically necessary cookies and related data processing is International Data Protection Law. The processing serves to make it easier for you to use our website and to be able to offer you our services as desired. Some functions of our website also do not work without the use of these cookies and could therefore not be offered. Our legitimate interest in processing the cookies results from the aforementioned purposes.


The legal basis for the use of technically unnecessary cookies is your consent, which you have given us via the cookie banner in accordance withInternational Data Protection Law. For these services, you can revoke your consent at any time with effect for the future or give it again later. Alternatively, you can prevent the storage of cookies by setting your browser software accordingly. Please note that the browser settings you make only apply to the browser you are using.


Insofar as we use Flash cookies, these are not recorded by your browser but by your Flash plug-in. We also use HTML5 storage objects that are stored on your end device. These objects store the required data regardless of the browser you use and do not have an automatic expiry date. If you do not wish the Flash cookies to be processed, you must install an appropriate add-on,  or the Adobe Flash Killer cookie for Google Chrome. You can prevent the use of HTML5 storage objects by using private mode in your browser. We also recommend manually deleting your cookies and browser history on a regular basis.